Friday, November 25, 2022

4 Must-Read Design Tips for Vinyl Wall Graphics and Murals!

 Are you thinking of turning your fantastic vacation pictures into wall murals for the office? Are you inspired by the recent seminar you attended and intend to spell out some of the things you learned as wall letters with some graphics? Stop! Although your intentions are good, your execution might be lacking. Of course, if you follow our four must-read tips for wall graphics and murals, you cannot help but create winning displays. We like to call them the “why, what, where, and how” of image selection and presentation.

1. Why Do You Want to Display This Image (and not that one)?

4 Tips for Designing Wall Graphics and Murals

What is it about this image that makes you think it is ideal for your office?

  • Fits the mission statement. If your mission statement includes imagery that reminds of water, it makes sense to create a whole-wall mural display featuring an ocean. In contrast, a mountain picture would not be suitable.
  • Augments the tagline. Choose a graphic that echoes your jingle or slogan.
  • Calls onlooker to action. Whether it is your workforce, visiting investors, or clients, the graphics display should feature a clear call to action. An investment firm office’s wall displays should encourage those visiting to open accounts and put money to work. For a company dedicated to environmental protection, the images chosen must communicate an urgency to protect natural resources.

2. What Makes the Display Relevant Today?

Corporate Wall Graphics and Wall Murals

Featuring an intricate graphic of your blue widget’s makeup is relevant when you are indeed in the business of manufacturing them. But when you discontinue the line of blue widgets and instead focus on green and yellow ones, the display is outdated and irrelevant to your business. Make a mistake here, and prospective clients who are visiting your office either get confused or wonder what else about your business might be outdated.

3. Where Should You Place Wall Graphics and Murals?

Corporate Wall Displays Using Graphics

If your targeted audience for the presentation is your workforce, these products fit in well with the break and training room atmospheres. For the image that calls clients to action, consider the lobby or conference room as your ideal display location. A progressive mural that tells your company’s history in pictures and text is suitable for all audiences, and a hallway presentation is perfect.

4. How Does the Graphics Display Appeal to the Target Demographic?

Wall Murals and Graphics for Employee Training Rooms

It is at this juncture that the text portion comes in. How much text is too much?

  • Brevity. If you have to write a lengthy call to action, your image misses the point. On the other hand, if a one to three-word line perfectly encapsulates what you are trying to get across, you have chosen the perfect photo.
  • Without jargon. Nothing kills your presentation quicker than insider lingo. Unless you are specifically targeting industry insiders with your image, keep the wording understandable for everyone.
  • Relatable. You know that you have been successful in your word choice when the combination of the graphic and lettering causes folks to respond with, “me too!”
Source: https://www.sunrisesigns.com/our-blog/4-must-read-design-tips-for-vinyl-wall-graphics-and-murals

Monday, November 14, 2022

3 Key Benefits of Environmental Graphics in the Workplace

Environmental signage is integral to the cohesion and atmosphere of your Philadelphia business. Frequently these signs and graphics are overlooked because signs, unfortunately, are usually seen as advertising tools. But that’s far from the truth. Environmental signage plays a huge role in your company’s success. Here are three key benefits environmental signage can have for your business.

Helps support your business's branding.

Brand recognition and recall are critical for businesses to obtain from their target audience. Environmental graphics allow your business to stand out from a sea of competitors within your community. By adding elements of your branding throughout the interior and exterior of your space, you can generate better brand recall from your current and new customers. Wherever your customers are in your establishment, your signage can ensure they never forget what your brand is about. By incorporating graphics into your workplace interior design, you can easily grow your business to reach new company goals. Your signs must match the location and vibe of your space. Ensure your signs are strategically designed and placed in and around your business to seamlessly imprint your brand in the minds of your target audience.


environmental graphics


Encourages positive morale.

Your business’s environment has a lot to do with the attitude and morale of your employees. How would you feel spending hours of your day in a dull environment? Not that great.

Through the use of environmental graphics, you can help boost your employee’s morale. It’s a simple way to make sure your employees feel inspired, motivated, and happy while working for you. For example, you can transform your environment to induce positive emotions by using wall graphics and murals. Displaying words of positivity and encouragement on your walls, fun and vibrant illustrations, or images of your fantastic team can make a huge difference in the attitude of your employees. Your business is only as strong as your team, so why wouldn’t you want to ensure your team feels happy and comfortable in their work environment. With a positive atmosphere surrounding you and your workers, your customers will feel it too when they enter your establishment.




Provides clear directions.

Signage is used as a communication tool between your business and your customers. No matter where guests are within your establishment, signage should be provided to help them navigate your business easily. From the moment customers see your “now open” door sign to the hanging ceiling sign above your cash registers directing them to the checkout counter, you can provide clear instructions to help make your customer’s experience a positive one. Some great examples of environmental signs you can use in your workplace interior design are:
  • Floor graphics
  • Hanging signs
  • Directional and wayfinding signs
  • ADA signs
  • Door signs

Use environmental graphics to help keep order in your business, provide clear directions to your customers, direct traffic flow, and identify critical areas of your business.

Source: https://www.sunrisesigns.com/our-blog/3-key-benefits-of-environmental-graphics-in-the-workplace

Lobby Signs: Your Best Chance at Greeting Your Visitors the Right Way

First impressions are a crucial part of any business. When customers walk through your doors, you want to make sure they have the best possi...